About us

The story of our start

Somewhere in mid 2017, we made a big red earth digger for a special young boy.

Our nephew loved it & it was appreciated by the adults around as well. Requests for the toy trickled in from family, friend  & further away. We knew we were building something of value when we had an overwhelming opening response at a local pop up flea. What started as a passion project is now a full-fledged range of wonderful toys made for the young & young at heart! The story continues & we are excited to see the path it travels. I hope you join us for the joy ride!

What we do? 

LOYORA is a boutique brand of wooden toys. 
We make wonderful wooden toys. Our toys are simple with interactive features to teach, entertain & 
to be life-long friends with their little & not so little owners. 
Made from waste & recycled wood, our products are safe for kids & kind to the environment. 
We use safe, non-toxic colours & water based finishes. 
We believe that the joy of good living is for everyone & we are inspired to bring you some of that joy. 
 
Safety : 
The safety of our young friends is paramount. We have 2 little ones of our own & understand your every concern as a parent & consumer. We use non toxic, low VOC, lead free colours and water based finishes. 
As parents & designers, We design our toys to ensure kid safe edges and manufacture our toys under our exacting supervision to ensure toys that allow safe play. 
Additionally, our toys are tested as per stringent toy testing standards in accredited labs. Our toys are compliant with the European & American testing Standards & are EN 71 & ASTM F 963 
marked. 
 
Sustainability: 
Wood is good! 
We use waste & recycled wood, safe non toxic , lead free colours. 
Our products use water based finishes & organic beeswax sealers. 
We keep our products kind to the kids & to the environment. 
We actively avoid single use plastics & use paper packaging for our products. 
While we are still far away, we are taking small steps towards out goal of being a 100% sustainable 
brand in the future. 
Play factory: 
All our toys are proudly designed in house & produced in our studio workshops. 
From design to prototype to production, we supervise all aspects of the development in order to build a toy that we love & hope you’ll enjoy immensely. 
We stress on ethical production & support local craft communities. We handcraft our toys in small batches which allows us to shower our toys with generous amounts of love & attention. Our small team of talented & hardworking people aspire to infuse joy in the everyday through our unique toys.

Who are we?

Rajesh is a furniture & interior designer with over 15 years of experience. He brings his love for good design, eye for detail & quality to the toys he builds. What started as a passion project with 3 builder toys has now snowballed into a range of over 40 products, each more exciting & interesting as the next!

Namrata is a trained designer with a fascination for colour & pattern. She brings her interest in making new connections, her experience in the export industry & design thinking to the LOYORA story.

Rajesh & Namrata raise 2 littles who serve as in-house product inspectors & offer a ton of inspiration with their everyday shenanigans for the variety of products built inside our little toy factory.